Meet the Founders | Nicole Snow and Crystal Haner of Enova Cosmetics

Welcome to our Spark! Meet the Founder series, where we introduce you to the amazing entrepreneurs who are participating in our 2022 Spring Spark! program with a quick Q&A! 

Spark! is a small business accelerator that puts the right people, opportunities, and access in place for local entrepreneurs in Arkansas to take their venture to the next level. 

Please meet Crystal Haner and Nicole Snow, co-founders of Enova Cosmetics, which pioneered portable gel manicure kits.

The Venture Center: Tell us about Enova Cosmetics!

Nicole Snow: We make on-the-go gel manicure kits that are one step, spill-proof and completely cordless, designed to be used anywhere and everywhere.

Why did you choose to become entrepreneurs?

Crystal Haner: We wanted to make life easier for women on the go. There wasn’t a product on the market that gave women the ability to feel confident with in their nails without sacrificing time and money.

What are your biggest challenges as business owners?

Being prepared for the unexpected and maintaining a positive mindset through the obstacles and risks is always a challenge.

What do you hope for the future of your business?

We hope to expand and grow our business through wholesale vendors, strategic partnership and the growth of our ecommerce store. 

What are you proudest of so far?

National exposure and recognition with Allure, Popsugar and Insider, celebrity recognition with Kim Zolciak-Biermann, and being considered for the Target accelerator program were high points!

What do you hope to gain from Spark?

We hope to connect with like-minded individuals and learn not only from the program but from each other. 

Huge thanks to Crystal and Nicole for participating in Spark! We can’t wait to see your business grow! 

Interested in participating in the Spark! Small Business Accelerator? Applications are open now!